Review: Switch by Chip & Dan Heath

Switch provided clarity to the need to dig deeper when faced with a change problem.  The bright-spot philosophy  (“What’s working and how can we do more of it?”) sums up my daily perspective.  Rather than dwell in the doldrums of ineffectiveness and doubt, I challenge myself to use counterintuitive thinking and maximize success.

Switch clearly articulates three surprises about change:

  • What looks like a people problem is often a situation problem – though we must realize the environment does not stand apart from hearts and minds (p. 5)

We must shape the path.

  • What looks like laziness is often exhaustion – we must realize that self-control is an exhaustible resource (p. 10)

We must motivate the elephant.

  • What looks like resistance is often lack of clarity – we must be specific and concrete – more like 1% milk and less like the Food Pyramid (p.63)

We must direct the rider.

I appreciate the action verbs in the chapter titles – such as Shrink the Change or Tweak the Environment.  This challenges me to take action to make a change.  As an instructional leader, I wonder how I can use what I know about change to help others… remove friction from the trail to make the journey more accessible, make the right behaviors a little easier and the wrong ones a bit more difficult.

My notes from my reading are below.

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